Job Duties:
• Work with the team to create appealing content including feeds, articles, graphics and promotional campaigns on social media channels
• Develop creative ideas, formulate social media and influencer strategy for pitching purpose and win the deal with BD team
• Assist in influencer management, including contact, recruitment, communication and performance analysis
• Work with influencer to develop successful campaign for clients
• Maintain strong client relationships and achieve high customer satisfaction with outstanding service level
• Manage multiple social media channels including campaign execution, responding enquiry, provision of insights for clients
• Liaise and coordinate with internal and external parties including key opinion leaders, graphic designer, vendor
• Research on latest market trends, provide insights and recommendations for campaign performance review with client
Requirements:
• Bachelor Degree holder, preferably in digital marketing, advertising or related fields
• 2-4 years of experience in Social Media/ Account Servicing is preferred
• Experienced in managing social media campaigns (Meta, Xiaohongshu, etc.), with strong skills in creative writing and influencer marketing.
• Well understanding of latest digital marketing trends would be an advantage
• Excellent presentation, pitching, influencing and communication skills with analytical mindset
• Energetic, responsive, organized and passionate
• Excellent spoken and written Chinese and English
• Strong PC skills in Word, Excel, PowerPoint and Chinese Word Processing
• Candidates with less experience will be considered as Assistant Digital Marketing Manager (Social Media)
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