Digital Marketing

Please note that NO whatsapp inquiry Role Overview You will be responsible for planning, managing, and optimizing paid digital campaigns while driving lead generation and customer acquisition across B2B and B2C markets. Your mission: generate qualified leads, reduce acquisition costs, and scale revenue. Key Responsibilities Paid Advertising & Campaign Management - Manage and optimize campaigns on: - Conduct A/B testing on ads, audiences, and landing pages - Improve ROAS, CPA, CTR, and conversion rates - Manage and allocate advertising budgets efficiently SEO & SEM Strategy - Lead SEO initiatives to improve organic visibility - Perform keyword research and competitor analysis - Optimize landing pages for performance and ranking Lead Generation & Funnel Optimization - Design and implement B2B and B2C lead generation strategies - Implement remarketing and retargeting campaigns - Optimize customer acquisition funnels Social Media Management - Manage company social profiles with a performance-driven approach - Create conversion-focused content - Coordinate campaigns aligned with business objectives Analytics & Reporting - Monitor KPIs including: - Deliver actionable monthly performance reports Requirements - 2–4+ years of experience in digital performance marketing - Proven experience managing paid campaigns with measurable results - Strong knowledge of: - Strong analytical and data-driven mindset - Excellent written and spoken English - Ability to work full-time onsite in Dubai Preferred Qualifications - Experience in domains, hosting, SaaS, or cloud services - Google Ads / Google Analytics certifications - Experience with CRM and marketing automation tools (HubSpot, Zoho, Salesforce) - Familiarity with MENA or international digital markets How to Apply Please submit your CV along with: - Examples of campaigns you have managed - Key performance metrics achieved - Certifications (if any) - Google Ads - Meta