Key Responsibility
1.CRM Management & Data Integrity
Administer and maintain the CRM system (e.g., Salesforce, HubSpot, or property-specific platforms such as Property Finder CRM or Zoho).
Ensure accurate and up-to-date entry of all leads, contacts, opportunities, and unit availability data.
Perform regular data audits, deduplication, and cleansing to maintain database hygiene.
Manage user roles, permissions, and access levels across the sales team.
2.Sales Pipeline & Lead Management
Monitor and track the end-to-end sales funnel from lead generation to booking and SPA (Sales Purchase Agreement) stage.
3.Reporting & Analytics
Develop and maintain interactive dashboards and reports using Power BI / Tableau / Looker to provide real-time visibility into sales performance, lead funnel metrics, and project pipeline health
Track unit inventory status and update availability in real time across all platforms.
4.Process & Workflow Optimization
Document and standardize CRM processes, workflows, and SOPs for consistent usage across the team.
Identify gaps in current CRM utilization and recommend improvements or new features.
Liaise with CRM vendors or IT for system upgrades, integrations, and technical support.
5. Stakeholder Coordination
Train new and existing sales staff on CRM best practices, data entry standards, and system updates.
Collaborate with the marketing team to align campaign tracking, UTM parameters, and lead source attribution within the CRM.
Experience
1–2 years of hands-on experience as a CRM Administrator, CRM Analyst, or similar role.
Prior experience within a UAE real estate developer, broker, or property management company is strongly preferred.
Familiarity with UAE real estate regulations, DLD (Dubai Land Department) processes, and RERA compliance workflows is a plus.
Technical Skills
Proficiency in at least one CRM platform: Salesforce, Zoho CRM, HubSpot, Microsoft Dynamics, or a real estate-specific CRM.
Strong command of Micros
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